Taking place in a fantasy cooking world, Bistro Cupid asks: what really is the difference between cooking and alchemy? The answer, apparently, is very little; in this world, cooking delicious meals can produce fantastical effects and grant magical powers to their eaters. The player takes on the role of a restaurateur with the dream of becoming a Master Chef - the world's most powerful magical chef. Gameplay combines business management with RPG adventuring and visual novel storytelling.